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Hi and welcome my name is Jason Medcalf and I am a mad keen sport fisherman that just loves hard pulling cranky fish. Keep an eye out here for future articles, tips and funny stories that should entertain and enlighten you on all things fishy.

Hi there, I have been asked along with the other Pro Team Members to contribute to this site.I will be sharing with you my experiences with Berkley products, new and old, my fishing adventures, and some pictures of some of my good catches.This girl was caught in the Derwent River, Tasmania and weighed 1.78kg and …

Here’s a couple of shots from a days fishing off the Newcastle canyons last season. We were testing the new range of Berkley Seven Strand off shore trolling lures. How did they go you ask? I’ll let the pictures speak for them selves. Lumo and Evil rigged on 300 pound Berkley big game leader with …

Busting Barra on the Berkley Powerbait MulletThe barramundi would have to be one of Australia’s most prized sportfish. There are many lakes stocked in the northern part of the country with barra that grow to immense proportions. Initially we fished for them as we would to fish in the wild – throwing hard bodied lures …

I thought this would be a great opportunity to introduce some of the members of our team. From the guys on the water, to the people behind the scenes. Phill “GRUMPY” Coles is the general manager of Pure Fishing Australia. Grumpy has been involved with Abu Garcia, Pure fishing and the Australian tackle industry for …

Deano with a nice red on a 4inch Pogy Hi all Our new Berkley DVD is on the way, it has heaps of tips, plenty of action and showcases the latest Berkley weapons. Here’s a few pics from the New Zealand segment, this place is mad. The water’s of the Hauraki Gulf are dead flat …

Hi and welcome to the fishy world of the Berkley Pro Team. Our team is a collection of highly skilled anglers from all over our great country. Whether it’s fresh water species like Bass or salt water favourites like bream and barra our team of specialist have it covered. So come and join us as …

Hello and welcome to all. This is my first post as one of the Purefishing Pro’s. Be sure to regularly check for my new updates as to what’s been happening on Queensland’s lakes, product reviews and how to articles for different techniques. I’m off for now to give my arms the rest they deserve after …

Here you will find entries from Pure Fishing Australia’s Berkley Pro Team: Jason Ehrlich, Jason Metcalfe, Nigel Webster, Mark ‘Mango’ Mangold, Mark ‘The Captain’ Phillips and Steve Steer. Come back regularly for the latest Berkley and Pure Fishing going’s on.